Channel Marketing Coordinator (US)

Our mission is to offer the most intuitive music-making experiences helping everyone explore and create their own sound. Join our company of sound explorers!

Used by over 1.8M musicians worldwide across over 80 countries, ARTURIA develops music software and hardware for professional and amateur musicians alike. Founded in 1999 by Frédéric Brun and Gilles Pommereuil, Arturia is now one of the fast-growing MI companies with over 160 employees worldwide with a focus on driving innovation and offering the best software and hardware music-making experience.

Within our teams of enthusiasts, we communicate transparently, we celebrate successes, and we share knowledge as well as providing clear expectations.

Job Description

Arturia’s U.S. Channel Marketing Coordinator has an important role in the organization by working closely with our dealers to successfully execute channel marketing programs to increase awareness for Arturia’s brand and products. In this role you will work closely with our team in France and U.S. to develop, adapt and distribute all of the sales and marketing materials to all of our dealers and reps in the U.S.

Responsibilities 

• Collaborate with cross-functional teams to ensure alignment and achieve departmental objectives.

Work closely with internal sales and marketing teams to communicate product positioning, key benefits and channel marketing promotions.

Working closely with the team in France to receive, adapt and send out assets to dealers for new product launches and promotions

• Execute channel marketing tactics to increase awareness and sales

Lead the execution of go-to-market plans for new and existing products including dealer trainings, webinars, channel co-op, online and print ads

Provide ongoing web audits; ensure dealer sites are correct using the correct brand and product materials.

Manage and distribute marketing materials; catalogs, branding materials and more.

Ensure our dealer locator is up to date

• Build relationships with key channel partners

Work closely with channel partners to build and maintain relationships, ensure alignment of marketing activities, and promote Arturia’s brand and products

• Create marketing collateral

Create marketing material including fact sheets, dealer presentations, emails / newsletters, visual materials for webinars and more.

• Manage and develop our online sales training and accommodation programs

• Coordinate and present product demonstrations at dealer events and training sessions including webinars.

• Measure and analyze the results of channel marketing promotions to improve performance

Track and communicate the results of all channel marketing promotions including digital marketing campaigns

What you bring to the team:

·        You are a passionate musician

·        You have a bachelor’s degree in marketing, business administration or a related field

·        You have 2 to 3 years of channel marketing or sales experience in the music industry.

·        You have a proven track record with 2 to 3 years of experience managing partner relationships, creating and executing marketing plans

·        You have 2 to 3 years of digital marketing experience

·        You have experience measuring and analyzing the results of marketing campaigns

·        You have excellent time management skills and are very organized

·        You have a strong ability to analyze sales data, identify trends and provide recomendations

·        You have an excellent command of written and spoken English

·        You are creative and are very skilled at editorial and document layout

·        You have a proven track record of working and collaborating with others

·        You are proficient using Photoshop, Microsoft excel, Keynote, and Powerpoint

·        You have the ability to travel as necessary to your assigned channel partners, customers, and company meetings

Remote Opportunity (Southern California Preferred)